I could not put the book down from the moment that I began reading, despite its author for a time crossing the road when he saw me approach. As an Honorary Trustee, I was fundraising for Noah’s Ark Children’s Hospice capital appeal and Peter was inundated with similar requests. He did contribute for which we will always be incredibly grateful. It set the scene for what was a remarkable journey From Milkman to Mayfair.
Unlike many business leader autobiographies, this was not ghost written but penned by the great man himself. Whilst reading you can hear his tone of voice during an extraordinary voyage right to the top.
The son of a meat market porter and an office cleaner, Peter left Shoreditch Comprehensive School at the age of fifteen with no qualifications and a part time job as a milkman. Today he’s Lord Cruddas of Shoreditch, the founder of a £1.5 billion financial trading company and a distinguished philanthropist, giving to over two hundred charities through his foundation which helps young people from disadvantaged backgrounds.
Fed up with Labours economic management, Peter began his foray into politics, becoming a key Conservative Party donor. But after being elevated to Treasurer in 2011, he fell victim to a Sunday Times sting which he was falsely accused of breaking the law on party donations. With unflinching honesty, he reveals the full story of his successful libel battle and opens of Pandora’s box of profound wider questions about newspaper dark arts and the power of the British press over the judicial system.
Refusing to be scared off from the political world, Peter co-founded the winning Vote Leave campaign. Here, he gives a detailed insider view of the real reasons behind the victory and contemplates how Britain can now thrive outside the EU.
Filled with heartbreak and elations, this is the extraordinary story of Peter’s epic rise from an east London council estate to a Mayfair mansion – and includes plenty of tips for budding billionaires, not to mention the importance of giving back.
Honestly, I cannot wait for his sequel, and so will you.
Passport to Success is published by Biteback Publishing at £20